My gear already got a name under the form of a brand and model. As far as i'm concerned the fun started with naming gear which doesn't even exist in any way other than a fairly creative fantasy, although it's one with origins into our solid physical world.
This reminds me i'm presently relying on "Plan-B", e.g. continuously on a daily basis.
Well there's a twist: the "B" in "Plan-B" stands for "Butane" gas while this particular power source translates into portable self-moisturization which once combined to a "1-Sip-A-Toke" ritual will ensure conditions universally favorable for enjoyment of a cannabis vaporisation session, from pre-heat time to bowl depletion IMHO.
My own personal ideas evolved to a point it became convenient to refer to "LavaWand/LavaPit" concepts where user-adjustable thermostatic features realized through some user-enabled
Artificial Intelligence optional module à la HAL-9000, euh... Ah! Ah! ... Oh! Oh! Hummm... Anyway! ...where the AI can die and yet a LavaWand will remain functional during "Manual Override" mode - with the added benefit of "Bi-Energy" using butane, as i just explained.
So ...
You see, for something with so little physical reality one could wonder where all the names came from.